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  • AdWords Update

    Where did all the Ads go?

    There have been some recent changes to the way Google AdWords displays adverts which can effect some advertises. Key Changes: Text ads down the right hand side have been removed Additional Text ad has been added to the top results Organic rankings have been pushed down further giving ads more…

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  • Conversion Rate Optimisation

    Conversion Rate Optimisation Explained

    Unless you are experienced in the world of digital marketing, you may be asking yourself, what in the world is Conversion Rate Optimisation? What is Conversion Rate Optimisation? Conversion rate optimization is the process of increasing not only the number of visitors to a website, but increasing conversions within a…

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  • How I work - CRM

    How I work – CRM

    Since I started I have tried a number of techniques to manage opportunities and customer information. While I have used a number of larger CRMs they would be a bit overkill for what I need! So what can I use for a business of my size that is within my…

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  • Writing a List

    Know what you are doing tomorrow

    Every wonder why you wake up in the middle of the night thinking about work? It is because you didn’t leave work at the office and parts of it are still being carried around in your head. A technique I have always found helpful throughout my career is to always…

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  • Keep Calm in a Crisis

    Don’t Lose Your Head! Dealing with an IT crisis

    The alarms bells are ringing and key services are going down and it seems like the perfect time to panic but in the world of management this is the real test and people will be watching for what happens next! Panic is infectious but there is a way to stop…

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  • Bulk Photo Resize

    Uploading Bulk Photos

    Ever try to upload a heap of photos straight from your camera to a website only for it to take forever? Well there are ways to reduce the size of a photo that will make it quicker to upload so you can go back to surfing the net.

    Why are photos so big anyway?

    First lets look at why photos are so large, people often want more and the sales pitch of most camera and smart phones is how many megapixels it has. We often think the more the better but this isn’t always true particularly for those that never print photos and just stick them on social media.

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